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What is a Niche market you may ask? It is a topic that is more focused, and does not take the general aspect of a topic. You want to pick something that is out there, but is focused so you can get up there in search engines and build traffic to your site.
Want an example of a Blog with Niche Marketing?
Mesothelioma Info and Updates at http://mesotheliomainfoupdates. blogspot.com. This site taylors to Mesothelioma, a rare disease caused by Asbestos, and the site goes in depth about the Niche Market of "Peritoneal Mesothelioma". Asbestos would be more of a General Blog without Niche marketing, while drilling down to "Peritoneal Mesothelioma" is a niche market.
Another example of a blog that is not Niche Marketing is the Domain Names and Web Design Info blog at http://domainnamesatretail. blogspot.com. This blog is maintained in a general sense that it discusses topics from Web Design, Web Hosting and Domain Names to Money Making strategies. It is not focused to one single topic.
Once you have picked your Niche market, you have to find out if it pays well through advertising, and has actual advertisers willing to pay you to advertise the site!
The Overture bidding tool will tell you just that! Go to: http://uv. bidtool. overture.com/d/search/tools/bidtool/
Type in your niche market term, and it will tell you how much people on overture are willing to pay for each term. If it pays well, and is worth your while, then that will be your niche market you want to pursue.
Now you need to find the keywords you want to target and rank high for in Google. The suggestion tool located at will help you find just that: http://www.digitalpoint.com/tools/suggestion/
Type in a keyword and it will show you what people search for and how many times per day. Pick a keyword that has a good daily search, but does not have too high of a number. This will allow you to have a fighting chance to cracking the top position for this search term. For example you may want something with about 100 searches per day.
Once you pick one, go to http://www.google.com, and search for that term and see how many results show up. If you have less than 1 million results, then that is ideal. Now take a look at the current #1 spot. See their page rank and how many links they have. If you think you can outrank them, then you are good to go. Target that keyword with your Niche market, and your site research is done.
Once you have the research complete, you set up a blog or web site.
To Set up a blog, go to one that I use Blogger at http://www.blogger.com. Set up your blog and begin posting in no time. This is a good and quick setup for getting your site started and getting searched by Google. However, your own site with its own domain name and hosting, tends to come up higher in search rankings. Also, having your own unique Blog Design as opposed to using a Blogger template, will help your site stand out from the rest. Emenki Web Solutions can provide you with such a custom template.
To set up your web site, purchase a domain name and web hosting. Download the Web Site Startup Handbook to learn more at http://www.domainsatretail.com/DomainsAtRetail. pdf. Then get free Blogging software and begin to run your site. Search on http://www.hotscripts.com to find Blogging software that you can use for Free.
Run your said Blog for about two weeks with at least 1-2 posts per day to develop enough content for search engines to consider placing you site in its rankings and for you to build traffic.
Once you have done this, set your site up for Google Adsense (http://adsense. google.com). Remember to follow the Google Adsense Terms of Service.
Once your site is approved for Google Adsense, place the AdSense code and begin to market your site through SEO software like Traffic Blazer (http://www.domainsatretail.com/trafficblazer.
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